The Leaderboard (Why are you doing this?) is a participatory artwork/game that asks questions of its participants about competitiveness, networking activities, and the gamification of basic human interactions. Participants who opt-in enter a networking competition, with a publicly displayed leaderboard of who has made the most connections. As the game progresses, the leaderboard begins to ask questions of those in the lead, about their motivations that have driven them to succeed, and how real the connections they have made feel to them.

I created this game out of feelings of isolation and my difficulty in forming deeper social bonds in this era of shallow hyper-connectivity. Social media has created a world where you can instantly form connections with other people across the entire world, but has reduced the number of actual,  meaningful friendships and social bonds that hold real communities together. Influencers compete for greater numbers of followers, and parasocial relationships are becoming more and more common. Within industries, social contact has given way to the efficiency of "networking" and personal branding, and an individualism that erodes the strength of collective action. This game wants participants to question why these shallow connections have become the default, and what it means for wider society that they have become so.

If you are running a convention, conference or other event, and would like to have The Leaderboard there,
get in touch at info.hexheartgames@gmail.com

Each run of The Leaderboard is self-contained, and is reset at the end of the event.

How does it work?

The Leaderboard is designed to be run at conventions, conferences and other large events with 50+ participants. If you are running such an event and would like to have the Leaderboard at it, get in touch and we can work out the details.

At the event, The Leaderboard consists of a table of envelopes with some signage, and a screen displaying the Leaderboard itself, which will update live as the event goes on. Participants who encounter the signage are encouraged to take an envelope and follow the instructions inside to play the game. Each envelope contains a simple pin badge that identifies them as a player, a rules booklet, and a unique identifier code. The rules booklet has QR codes for a sign-up form and another form for reporting the interactions they have had.

The game is played in parallel with the main event activities. Players are encouraged to seek each other out and exchange their codes using the online form. Every new connection increases a player's score, and improves their position on the Leaderboard displayed publicly. As the score increases, the Leaderboard begins to display additional messages, asking the highest-ranked players why they are playing, and whether the connections they have made as part of the game feel real, and will endure.